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ReferralCandy - The fifth principle from Jonah Berger's STEPPS model of virality is providing practical value. 📈 Our blog gives 20 examples of brands that are providing practical value to benefit customers
CM 017: Jonah Berger on Why Things Catch On
Pocket Guide: TeamSTEPPS | Agency for Healthcare Research and Quality
STEPPS Model and Youth's Online Buying Behavior | Journal of Business & Economics (JBE)
3 'How could you live and have no story to tell?' Connecting brands to people through storytelling. – Summit up
What Makes Ideas Spread? – Sharif's Blog
Contagious content: STEPPS and the science of shareability
17 Social Media Books That Will Make You a Smarter Marketer : Social Media Examiner | Social media marketing books, Social media books, Social media insights
Practical derivations from the STEPPS model (Own representation... | Download Scientific Diagram
STEPPS success stories - Agility PR Solutions
Contagious: Why Things Catch On - Book Interview - Heidi Cohen | Book marketing, Books, Marketing guide
The Lowdown on STEPPS - Why Things Go Viral - Enabler Space
Contagious content: STEPPS and the science of shareability
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Are viral marketing campaigns possible using the STEPPS model?